Why? Because SEO (search engine optimization) is literally the ONLY way for Google and other search engines to know your business even exists.
You won’t get where you want to be without smart SEO.
You’ve created this amazing, life-improving product or service, and now you need to bring in the eyeballs (and credit card digits) to actually BUY IT.
You’ve come to the right place and found the SEO wizard who’s going to do the hard work for you.
I could rewind the clock back even further but this was the year that I dove into the world of E-commerce and SEO. Prior to this year I was working in Sales and Product development for big brands in the NYC fashion industry. It was the start of a recession and unfortunately the luxurious career and the fancy titles I had in that industry was now over. What on earth was I going to do next?
On a whim, I started my own Wordpress website educating women what to wear to the office no matter what office they worked in. It gave me an introduction to the world of E-commerce, affiliate websites, SEO and social media. One thing I knew I was fascinated by why people searched the way they did on Google and social media. I was straight up obsessed.
I knew this e-commerce thing was going to be much bigger than I expected so I decided to get a masters in Digital Marketing at NYU.
I sold my website and business to another company. I had learned so much in such a short period of time but deep down I knew this was just the beginning. I knew that businesses needed to be found in this online world but would they be open to learning how SEO could help them in the future?
I became a consultant for small fashion companies all over the world looking to launch their products online. I gave workshops and spoke at conferences and fashion week events. I even became an adjunct professor at the Fashion Institute of Technology teaching e-commerce and logistics.
I call this the turning point stage for me. The fast-paced life I led traveling the world, working 12 -15 hours days grinding my path to success came to a screeching halt. Sure I had ignored multiple signs and symptoms for many years. But your body has a different way of making you aware and listen. This was the year I was diagnosed with Multiple Sclerosis. Not the plan or vision I had in mind for the future.
I moved from New York City where I had lived for the past 20 years to Saratoga Springs, NY. It was time for a calmer life. I ran my first 5K and my health is better than ever. My business even took on a pivot of its own: whereas I previously taught online entrepreneurs solely about business strategy (things like website creation and product launches), now I infused my work consulting about SEO and getting their businesses found by Google. It wasn’t about just having a pretty website anymore people had to know your business existed!
I’ve written content and analyzed/reviewed SEO tactics for over 100,000 items that are currently sold on Amazon today.
I teach you how to balance your dreamy creative side with practical, actionable steps on how to build your business, no matter what product you sell or service you provide.
I’ve collaborated with iconic fashion houses such as Calvin Klein, Cynthia Rowley, and Nicole Miller. I even helped Gwen Stefani launch Harajuku Lovers and L.A.M.B Handbags.
I’m going to take my YEARS of experience, teaching, testing and knowledge and pour them into your business so you can exponentially grow your organic search traffic and MAKE MORE MONEY.
"Melissa is top-notch and is truly an expert at SEO. She actually enjoys this stuff too! I'm so grateful for her knowledge and expertise at guiding me through the process of understanding what to improve on my website."
"I loved working with Melissa! She was caring, patient, and very knowledgeable. She worked with me through a few changes in my business, and she was incredibly supportive. I highly recommend Melissa and have already recommended her to several of my colleagues."
"We loved working with Melissa! She explained everything clearly and did an amazing job with our new website. Her work really set us up for success, and organic traffic is now our top channel. When we went to raise our seed round, investors were extremely impressed!"